Need nice looking product photographs for your personal websites, amazon or ebay auctions? With a little know how and the following tips, you won’t be needing any expensive camera, lighting or a studio. And certainly you won’t need to call any professional photographer to help you. Follow along as I take you through the steps of how I get one of my client’s product, website ready.
If you’re more visual you can watch this video instead of reading!
My client is from Ultimate Archery HQ, and their main line of product deals with outdoor archery, like compound bows, crossbows and English longbows. Now, because of the detail that these types of products have, it’s really hard to capture it correctly if you don’t get everything right.
Make sure your product is very clean. This is one of the easiest steps, but somehow it’s the step that everyone misses. Today’s cameras can really bring out the detail of a product. That means if there’re any dirt mark or smudge, it will show through the photo. Just because this is an outdoor product, doesn’t mean customers wants to see them dirty.
Be outside for the best lighting. You’ll be in luck if that day there’s an overcast. If its not an overcast day, go to a more shaded area. Some place that’s open to the sky, but not directly under the sunlight. You never want to have sun shining down directly facing your setup.
Get a plain white paper and put your product on it. Make sure to get a big enough sheet so your product doesn’t overlap the white paper. As for my example, I had to use two very big white papers to cover my crossbow.
Use a tripod, this will help with stabilizing your shots. By using your hands, your pictures can get blurry. If you don’t have a tripod, use a book, stack up high and place your camera on top.
Move around your products, getting your camera at the correct angle with the right distance is key. Generally: far enough and zoomed in would be ideal. Having a flat undistorted perspective is better then an artistically distorted close up. As for my crossbow, I had to get a pretty high angle because of the length of the item.
- Getting your camera’s setting correct is also very important.
- Make sure the flash is turned off since you are using natural light
- Setting your white balance to shade or cloudy will help you when you are outdoors
- Setting your aperture settings. All SLRs and DSLR Cameras and even some compact cameras should have this setting, but if you do have a compact camera that don’t have aperture mode, you can try using macro mode.
Try out these tips I’ve outlined above and you’ll be on your way in creating beautiful product photos.